WED2B, the UK's largest and fastest growing retailer of wedding dresses, opened its newest bridal store in Chesham on Friday 2nd February. Chesham is now home to WED2B’s 28th store and opens in perfect time for the wedding season. It is the brand’s second store in Buckinghamshire, with their first being in nearby Milton Keynes.
The new affordable bridal store occupies 97-99 High Street, with generous space to browse and try on dresses. The store will stock hundreds of gowns in different designs, in sizes 6-30 and priced under £699. It will also offer bridesmaids’ dresses, a wide selection of bridal accessories and has plenty of space for bridal party fittings, with spacious changing rooms.
Off-the-peg bridal store, you can take your dress home with your the same day
Brides-to-be can visit at any time without an appointment and browse the five unique bridal collections in the store. All dresses are off-the-peg, so brides can take their dream dress home with them on the day.
The company, which was started in 2009, has grown to be the UKs largest bridal retailer with 28 stores nationwide, from Glasgow to Brighton. They have taken the industry by storm and revitalised the way brides shop for wedding dresses.
Todd Cassidy, founder and Managing Director of WED2B, said: “Everyone at WED2B is extremely excited to be opening our store in Chesham. Brides-to-be can drop in whenever they like, take their time browsing our designer collections, and try as many dresses as they like before choosing and taking home their perfect gown that very same day.”
Recently, the Sunday Times Virgin Fast Track 100 report recognised WED2B as one of the fastest growing companies in the UK. The report ranks the top 100 private companies with the fastest growing sales over the past three years. WED2B make their debut in 18th place after hitting a record figure of £15.1m sales in 2017.
Todd added: “It shows that our proposition, which puts the needs of brides-to-be first, is paying off. Furthermore, every single member of the team has worked considerably hard, so it’s great to see their efforts being recognised by one of the most prestigious league tables for business growth in the UK.”
The WED2B brand is backed by British financier Javad Marandi, the investor behind Soho House Group's highly successful Soho Farmhouse hotel and club, and its chain of restaurants Pizza East, Chicken Shop and Dirty Burger.
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