Your hair is in for a treat!

Due to Covid restrictions the office is closed, if you have an urgent query please contact:

"Give your hair the attention it deserves with the TOTAL TREAT product range. They're on hand for some serious hair TLC and styling needs." Phil Smith

TOTAL TREAT new Ultimate Repair Shampoo - This coconut scented moisturising and strengthening shampoo helps restore damaged, dry and coloured hair to silky smoothness. Moroccan Argan Oil helps to repair and protect from heat damage whilst adding shine.

For best results, apply shampoo to wet hair from roots to ends. Gently massage and work into a rich lather, then rinse thoroughly. Repeat if necessary. For best results, follow with TOTAL TREAT Ultimate Repair Conditioner.

£3.50/350ml Exclusive to Sainsbury’s stores nationwide.


TOTAL TREAT new Ultimate Repair Conditioner​ - This coconut scented ultra rich conditioner delivers top-level pampering for damaged, coloured and stressed out hair. Moroccan Argan Oil helps repair and protect, leaving locks shiny and soft.

For best results, first use TOTAL TREAT Ultimate Repair Shampoo. Massage conditioner through the hair, working from root to tip. If you have time, leave on for two minutes before rinsing thoroughly. Gently towel dry and style as usual.

£3.50/250ml Exclusive to Sainsbury’s stores nationwide.


TOTAL TREAT Transforming Argan Oil​ - This lightweight Argan Oil is your new best friend in the quest for glossy, healthy-looking hair. Just a small amount locks in moisture to help heal dry hair, delivering a serious shot of nourishing moisture. Your hair will love you for it!

Rub a pea-sized amount in your palms and run hands through wet hair from mid-lengths to ends, avoiding the roots. Use sparingly, adding more as required. Do not rinse out and style as usual.

£4.00/100ml Exclusive to Sainsbury’s stores nationwide. Vegan friendly.



TOTAL TREAT Argan Oil Cream - This oil-in-cream treatment will miraculously transform the texture of your hair into lustrous silky locks. It helps lock in moisture to heal dry, damaged hair and restore smoothness. Prepare to be amazed by the gloss and general gorgeousness of your hair. Apply a pea sized amount to damp hair, working through mid-lengths and ends. Blow-dry as usual.

£4.00/50ml Exclusive to Sainsbury’s stores nationwide. Vegan friendly.



Phil Smith, proud to wear the leaping bunny

Much to our delight, Phil Smith BE GORGEOUS haircare has succeeded in partnering with Cruelty Free International, the global organisation dedicated to ending animal testing for personal care and other consumer products worldwide.

Cruelty Free International also certifies companies under the international ‘Leaping Bunny’ programme, giving consumers piece of mind that products associated with this logo comply with the most rigorous international cruelty-free standards. Phil Smith Be Gorgeous is one of very few high street hair care brands to be awarded with the Leaping Bunny recognition and we are extremely proud to wear this logo.

Event Date: 
Thursday, August 3, 2017 - 11:45

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